I couldn’t ignore “Tottenham Hotspur Marcos Senesi Transfer” today – here’s why it grabbed me

I saw Tottenham Hotspur Marcos Senesi Transfer and immediately opened a new tab. Then another. Then another. Sometimes a trend is a breaking-news echo. Sometimes it’s pure vibe. What I saw people linking to Romano reveals third Tottenham signing coming ‘quite soon’ after Senesi deal is confirmed (Football365) 'Given Their Word' – Tottenham Handed Reassurance … Read more

A small personal take on “Kim Yo Jong”

I did the classic ‘quick scroll’ and somehow ended up staring at Kim Yo Jong like it was a riddle. I find myself wondering what people are hoping to confirm when they type it in. What I saw people linking to Kim Jong Un's sister vows North Korea will never give up nuclear weapons (Sky … Read more

“French Open Final” in my feed: a few thoughts

I saw French Open Final trending and felt that little jolt of ‘what did I miss?’ I often start with the basics: what happened, who noticed, and why it spread. What I saw people linking to French Open 2026: Alexander Zverev and Flavio Cobolli will put friendship aside with Grand Slam title at stake (BBC) … Read more

A brief, slightly biased explainer of “Maggie O’farrell”

You know when a word keeps following you around online? Today that word was Maggie O'farrell. If you squint, trending topics are basically a public pulse-check. What I saw people linking to Maggie O’Farrell Draws a New Map of 19th-Century Ireland (The New York Times) Maggie O’Farrell: ‘Fiction comes from what you don’t know’ (The … Read more

A trend check: “Hugo Ekitike” and what it might mean

There’s always one trend that feels oddly personal – today it’s Hugo Ekitike. The search bar is where we go when we’re trying to catch up without asking anyone directly. What I saw people linking to Ekitike: Why LFC's signing of the summer is now their biggest concern (This Is Anfield) Hugo Ekitike supported after … Read more

A tiny vibe check on “Andrew Tate”

I did the classic ‘quick scroll’ and somehow ended up staring at Andrew Tate like it was a riddle. Trends compress time: yesterday’s unknown becomes today’s everywhere. What I saw people linking to Women accusing Andrew Tate criticise UK extradition delay as influencer appears in Russia (The Guardian) Andrew Tate’s bizarre trip to Russia shows … Read more